Majolica Majorca: Perfect Automatic Liner

The Brand
I can’t help but laugh a bit every time I see, say or hear the name Majolica Majorca. Firstly, it has a certain sing-song ring to it. Secondly, it’s such a preposterous name. Thirdly, it’s about as Spanish as I am a North Pole explorer.

If you’ve never heard of this brand, you’d think it has some kind of Spanish roots, wouldn’t you? It’s in fact Japanese. It’s in fact a little sister brand of the giant cosmetics company, Shiseido.

Majolica Majorca has been around for quite a few years now but I came across this brand only recently while holidaying in Asia. Such a curious name, I thought. Majolica Majorca the brand simultaneously embraces opulence and kawaii. Quite fairy tale-like. Makeup in ornate packaging to create doll-like looks. Unfortunately, the ornateness dropped a few notches when I saw this:

Puh-lease, what’s with that tacky plastic outer packaging?!

Anyway, I bought myself its liquid eyeliner called Perfect Automatic Liner. It comes in a choice of seven shades including green, red, blue, brown and black. I paid the equivalent of about €10 for this 1.3ml liner. Thankfully, after getting past the plastic outer packaging, the pen itself looks pretty cool.

Majolica Majorca says:

The secret to its evolution is the bold black base and subtle pearlescent colors.....A precise line every time without fading or smudging.

The Pen
A brand new pen comes with a stopper, dividing the body of the pen from the cap. At the bottom, there is also a sticker to prevent any accidental clicking. Instructions are given on the back of the plastic packaging.

To start using the pen, all one needs to do are the following:
• Pull out the pink stopper and push the cap into the body of the pen so that there is no more gap.
• Pull out the sticker at the bottom of the pen.
• Shake the pen well.
• Remove the cap and soften the brush tip.
• Turn-click the bottom of the pen about a dozen times.
• The liquid will then be released into the brush.

The pen is now ready for use.

For subsequent use, just give it a shake and simply click once or twice. The clicks come with a springy thnnggg sound. I’ve found the mechanism to be very good. Just one or two clicks and just enough liquid flows reliably into the brush. No need to second-guess.

The Brush
Gosh, I love the brush! It’s soft and yet it’s stiff-ish. It looks like it’s got a certain waxy coating which, I suppose, gives the brush structure. It’s beautifully tapered which means you can draw a thick line or a thin line with one stroke.

The Colour
It’s not quite matte. It’s certainly not shimmer. It’s got a slight hint of pearlescent sheen.

I wanted something different and so, I chose RD605 – Red Garnet. Majolica Majorca means it to be dark red. I expected maroon. Instead, I got brown, which was a bit of a disappointment. I’ve swatched it, I’ve applied it on my eyes, I’ve scrutinised it and still, I couldn’t see the maroon, let alone the red. It looks simply brown to me!

The only way to see the red is by scrutinising the swatch in direct sunlight (image left). Then and only then would you see hints of red pearlescence (can you spot it?). But, sigh, what's the point?!

The Ingredients

The Perfect Automatic Liner
The brush draws well but I find that sometimes, it drags colour totally off the lid if I drew over the still-wet line twice. I say sometimes, as at other times, it works just fine. So, I’m stumped here (Has it perhaps something to do with my eye cream?). Image right: simple, unexaggerated eyelining

It’s waterproof. It does flake a bit after half a day of wear, but in general, its staying power is all right. On many days, I’ve had it on for ten hours and except for some minor flaking, it stayed put. I remove with eye makeup remover for waterproof makeup. The eyeliner comes off in thin flakes.

Overall, this is an above average eyeliner, but to give this product the name ‘Perfect’, is kinda stretching it. The pen itself works well and I totally love the brush. It’s great for beginners and those with shaky hands (me, me, me!!). The liquid liner is lasting enough, by my standards. The other available shades are vivid and gorgeous. It’s just a pity that my Red Garnet turned out looking so brown. Hmph!!

For more seriously cute fairy tale dreams, have a look at the Majolica Majorca website.


Anonymous said...

I don't think there's really much difference between colors. I love the brush too, but I always get either too much or too little color - it may be though that I'm too impatient with it, maybe it takes a minute for the color to flow to the tip. I probably click and click for more color too soon.

Inge (PolishSis) said...

Loved reading this, I like how honest, detailed and funny this review is. Hope you had a great holiday in Asia!!!

Witoxicity said...

I've been using this for a few weeks already and I keep wondering when I'd start having problems with the flow of the liquid. So far, it still hasn't happened. You seem to have much more experience with this product, so I guess I should anticipate this problem to rear its head. :)

Ha ha! I'm so pleased to hear that. Yes, I had quite a good holiday, although it didn't turn out quite as planned. :)

Caramel Diva said...

Good review

how's it going?

Anonymous said...

This looks really perfect!

Anonymous said...

Sigh, wish I could do a winged line like you. Great review. I had a bit of a giggle at my desk at work this morning! Lovely to "see you" glad for your safe return xx

Content Director - Strong Female Leaders said...

Love the cat eye. The pen looks like it's easy to use.

anamika said...

wow...eyeliner looks to dark and smooth..i wish it could be in India too..Sigh!!!!

Witoxicity said...

@Caramel Diva
I'm doing quite all right, thanks. I hope you are well. :)

It's essentially a pretty good eyeliner. Just ignore my gripe about the colour. :D

@The Diva's Polish
Thanks, my dear. And it's great to be back. Gosh, I hope your boss didn't notice you giggling at your desk! :D

@The Girlie Blog
Thank you. I do like the pen and it really IS easy to use. :)

Yes, the formula's great. To be fair, Majolica Majorca does say that this eyeliner range has a bold black base. That must be why it looks so dark (and in my case, brown). :)

Anonymous said...

I can never pronounce the name right, it's like a tongue twister.

Never own any product from this brand though.

Looks like quite a decent eyeliner.
thanks for sharing.

The Beautifier said...

Ohh I like the bursh on this! I agree that the packaging is quite tacky but who care, as long as the product works, its fine! Not really a red but its defo a nice dark brown shade xoxo

DinaXYYan said...

I got one of this liner for my sis but never tried it myself. the colour does look more to brown than to red!

Vonvon said...

I have seen this liner around, and always wanted to try it because of the many colors available but somehow didn't get to.

And now, after reading your review, it sounds a bit like my new MAC Superslick Liquid Eyeliners - the bit where it does flake slightly after half day of wear, and comes off in thin flakes when removed. Of course in Malaysia, the MAC liners are slightly pricier than the MM ones.

A bit off-topic may be, but just thought of sharing a similar type of liner. :)

Witoxicity said...

My pleasure! Ha ha, yes, the name is quite a mouthful. :D

@The Beautifier
I'm very impressed with the brush. I'm so glad you agree with me about the brown! I had wondered if there was something wrong with my eyes. ;D

If you come across this eyeliner again while shopping, I think you should consider getting one for yourself. :)

Thanks for the insight. I've never used the one from MAC before but yes, from your observation, it does seem similar to this MM one. :)

Cynthia Z said...

Yup definitely brown (which looks almost black on your eyes actually)and lol...I KNOW what u mean about the name! I refused to say the whole name until recently when I really noticed the brand. It's not that I don't like the name but somehow I used to only remember 'Major' and forgot what the rest was :D. It's ridiculous! Btw, now you're making me wish I'd gotten this liner! Sigh. I just got the Skin Lingerie Primer.

And hey! Great to see you blogging again. I've missed you. I'm doing alright, just been sick on & off since I came back. Hope you're doing great yourself.

Wait, this looks like an email now. Ok, talk to u later! :).

"Majolica Majorca" x 10.Hahaha... Try it, it's fun.


Jenni said...

ooo!!! you're new to this brand :)? Their mascaras are HG of many Japanese and Asian girls ;)
I'd include their mascara in my upcoming giveaway too ^_^

Shiseido makes great stuff!

FashionPhD said...

your eyes look so good! u have perfected the winged look!

Witoxicity said...

Heh heh, so we both share the same strong opinion about the name. That's a fun tongue twister!

Thanks for the warm welcome back! Do get well soon, my dear. Seriously, I think what you had earlier was shopping fever and what you have now are withdrawal symptoms. :D

Witoxicity said...

Thanks! That's such a nice thing to say. :)

Cynthia Z said...

LOL...that could be true :D


Witoxicity said...

Yes, you're right. Shiseido is certainly known for their great products. :)

Anonymous said...

I thought I was the only one who thought the brand had a sing-song ring to it! Haha, glad you mentioned it.
Ooh hauling in Asia~ my dream =D
You have to prepare the pen to start using it? Now that's a first that I've heard of, huh.
Shaky hands? Well you certainly did a fantastic job because I see no flaws!

Witoxicity said...

Thanks, my dear. Really, I DO have shaky hands. :D I think the pens are sealed to prevent the ink from drying up and that's why the pens need to be prepped before they can be used. :)

ThRiSzHa said...

i love it.. i've been always wanting for a perfect liner for me coz aside from powder lip gloss eye liner are the only cosmetic i use.. XD yeh I dont put make ups but i am always amazed to read some blog about cosmetics...

Witoxicity said...

Yeah, I think you should give this one a try, especially if you usually use minimal makeup. Sometimes, having less on the face is better, actually! :D